Friday 30 November 2018

Build Your Own Email List To Send Successfull Email Campaigns | Bulk Email Service Providers


Grow Your Own Email List

Purchasing an email list is never the best idea. Organically growing an email list yields benefits like no other. An email list is the building block for any business. The success of the business lies on the efficiency of communication, which is always a two way street. Customer support in a business is always essential and there’s no better way than keeping your loyal customers in the loop through regular emails. Emails allow customer feedback for your business and keep the customers updated on any new development that may be of interest to them.

Interaction is key and for that interaction to be fruitful, quality of subscribers is crucial. A pre bought email list will focus on quantity, not quality. If quality is compromised, it can lead to failure of the email campaign. A purchased email list does not test the veracity of the email, it does not even check whether the email id still exists. This can hamper the deliverability of the mail and the mail may bounce back. The ids in a purchased list are mostly black listed or non-existent. No company would sell their list to you if it was a verified list. Do not indulge in purchasing a list as it will severely impact your brand/company reputation. Stay cautious, as a purchased list may lead your email service provider to penalize you. The list may adversely impact the deliverability of mails on that IP list.

Buying a purchase list does not comply with the rules and is illegal under the Violation of the consent rules under GDPR. Always create and Opt in email list. This list is created after taking the consent of the recipient, who then becomes voluntary subscribers to your mails. Create a list with good content, which will be valued by the audience and redirect them to your business goals. Make them feel valued and important and offer them what they are looking for.

Creating subscription forms on the website will help you to build a list. Make sure the subscription forms are easy to locate and are must be visually placed on the website. Make discount offers and refer a friend and get a discount offer so that the word spreads.

You can make a free registration on our website to activate 10 days absolutely free trial period and you will be able to send email campaigns: - www.ikhat.com



 

Thursday 1 November 2018

Why You Should Not Send Email Campaigns To Every Email id | Bulk Email Service Provider


While the trend for bulk email marketing seems to escalate quickly, it is imperative to understand that every email id in the database must not be a recipient of the email. Targeting your mails to specific senders improves the probability of a definitive purchase. Focusing on potential customers is crucial for positive results. It is important to note that sending an email does end there; it is not a one-way street. Building a strong customer relationship that lasts well into the future is key. Customer loyalty must be fulfilled.

Based on the goals that you wish to achieve with bulk email marketing, the characteristics of the audience must be gauged. Factors like age, interest, demography, income etc. play an important role in determining the success of the campaign. Narrowing down the audience on the above parameters ensures greater success.

Structure the email in a manner that the recipient is sure to respond. The content of the email must be favorable enough to induce a reply. Avoid sending mails to those customers who would potentially unsubscribe. It is wastage of time and effort. Relevance of the email is a significant factor. Keeping a tab on customer activities and purchases is helpful. Sending coupons to potential customers for increasing sales is a step towards a successful campaign. Seeking permission from customers before sending mails is a good idea to build customer satisfaction and loyalty. So the next time you build an email campaign, consider the above mentioned factors and you’re sure to succeed.

Create great looking email campaigns Through www.Ikhat.com